Although NRG’s portfolio still includes 30% coal-generated power, it is repositioning itself and its business model to guide energy users from a grid-based power system to a distributed generation system. It’s also developing products and services related to electric vehicles, rooftop solar and home energy efficiency.
As business leaders begin to see themselves as part of a larger system that is grappling with challenging business conditions – in NRG’s case, climate change risks, the possibility of a price on carbon, and disruptive innovations in renewable and distributed energy – many recognize the need for dramatic shifts in the way they do business. They also see new opportunities to help their customers adapt to and thrive in a more sustainable future.
Source: The Guardian