This weekend we had a party for my son, who turned one. This kid was not going to remember anything, so it was really a party for us. Still, it is customary in Vietnamese culture (and I hear Korean culture) that when a child turns one, an assortment of objects are placed in front of him. Each object represents a […]
It’s no longer enough for businesses to simply buy and sell their products and services without considering the world in which they operate. Companies must voluntarily do business in an economically, socially and environmentally responsible manner to be sustainable over the long term. Corporate social responsibility (CSR) will look different for each business. For outdoor apparel maker Patagonia, it means […]
On average, companies that integrate their corporate citizenship with their business strategy are twice as likely to report success in achieving important business objectives. Integration at this level requires a real understanding of how everyone involved will make a contribution and how progress will be measured in numbers.
Similarly, programs that invested in their corporate citizenship programs for at least four […]